APPLE ANNOUNCE CHRISTMAS IPAD AIR DROP
The iPad air and the New iPad Mini look set to take the tablet world by storm…
There usually is a great deal of hype surrounding any Apple product launch, but after the no-expenses-spared drop of the iPhone 5s and 5c, the launch of the latest iPads had a bit of a no-frills feel about it.
With Nokia bringing out their new tablet, the Lumia 2520, and Microsoft selling it’s new Surface device, it was time for Apple to step up the game as they usually do.
The iPad Air ‘is thinner, lighter, more powerful than ever before’ said Apple, as they unveiled the new model.
Weighing just 1lb and with a 9′,4″ Retina Display, the iPad Air is 43% thinner than the previous model. The tablet also has Apple’s A7 chip, that was just launched in the iPhone 5S and is twice as fast as before.The graphics are 72 per cent faster than the very first iPad.
Apple also unveiled a new iPad Mini with a new high resolution 7.9inch Retina display, which also has the new A7 chip from the iPhone 5s. It boasts 10 hours of battery life, improved wi-fi and better LTE support, and is available in silver, white, space grey and black, contrary to rumours that suggested it would come in a rainbow of colours like the iPhone C.
Prices for the iPad Air will start from $499 for a 16GB model with UK prices starting at £399.
The new model will cost from $399 in the U.S. and £319 in the UK, and will also become available in November, although a precise date is yet to be announced.
Words by Ben Rebuck