BOOST: On Set With Justanorm

Justanorm invite adidas BOOST to meet them on set as they lay out their plans for world domination...

Tego Sigel

4 years ago

By Tego Sigel

Justanorm-Main

Self proclaimed “creative movement” Justanorm was born from Jamel Gordon Lynch, Jeremy Boateng, Boyd Alves, Chuck Achike, Dylan Williams and Harry Uzoka frequently meeting at model castings and finding a neutral passion for clothes, music, film and culture. Cracking the fashion industry both as a unit and also as individuals, you might have seen them on posters, in magazines and on the cat-walk for some of the biggest brands and designers on the planet, and although it’s their main focus, the energetic six-piece is about more than just modeling. Talking to RWD, the magnetic and incredibly motivated collective break down what it takes to be Justanorm.

Justanorm wear adidas Energy Boost £115 available at jdsports.co.uk